How Is One Click Group Turning 200,000 Users Into Revenue Growth?
One Click Group Limited reported a 27.6% revenue increase to $1.33 million in H1 2025, driven by its expanding fintech platform, One Click Life. Despite this growth, the company remains loss-making as it invests in scaling its user base and product offerings.
- 27.6% revenue growth to $1.33 million in first half of 2025
- Net loss after tax increased slightly to $1.29 million
- User base surpasses 200,000 on One Click Life platform
- Acquisition of Mortgage Procurement Services Pty Ltd in January 2025
- Loan facility of $5 million with $2.5 million drawn and repaid by August
Financial Performance and Growth Trajectory
One Click Group Limited has released its half-year financial results for the period ending 30 June 2025, revealing a robust 27.6% increase in revenue to $1.33 million compared to the same period last year. This growth is primarily attributed to the expanding capabilities and user adoption of its fintech platform, One Click Life, which continues to gain traction in the competitive Australian financial technology market.
Despite the revenue uptick, the company remains in a loss-making phase, recording a net loss after tax of $1.29 million, slightly higher than the $1.23 million loss reported in the first half of 2024. This ongoing deficit reflects One Click Group's strategic decision to invest heavily in marketing, product development, and scaling its user base to capture a larger share of the online financial services market.
Platform Expansion and User Growth
One Click Life, the company’s flagship platform, now boasts over 200,000 registered users, a significant milestone that underscores its growing presence. The platform offers a suite of financial services including online tax preparation, lending products, and wealth management tools, with ongoing development aimed at broadening this ecosystem. The company’s vision is to create a comprehensive financial life administration hub, enabling users to manage tax, wills, insurance, mortgages, and investments seamlessly from their mobile devices.
The tax product remains the primary revenue driver, benefiting from integration with the Australian Taxation Office for streamlined lodgement. Lending services are emerging as a promising annuity revenue stream, while wealth products such as online wills and private health insurance are in various stages of rollout and development.
Strategic Acquisitions and Capital Structure
In January 2025, One Click Group expanded its footprint through the acquisition of Mortgage Procurement Services Pty Ltd, a move that complements its lending offerings and strengthens its mortgage brokering capabilities. Additionally, a subsidiary was renamed One Click Super Pty Ltd, signaling a strategic focus on superannuation and retirement wealth management products.
Financially, the company secured a $5 million loan facility to support its growth initiatives, drawing $2.5 million by the end of June 2025. This amount was fully repaid by August, reflecting prudent cash management. The company also granted 40 million performance rights to directors as incentives aligned with future share price milestones, indicating confidence in the platform’s growth potential.
Outlook and Market Positioning
One Click Group’s management remains optimistic about transitioning to profitability as the platform scales and diversifies its revenue streams. The company’s scalable business model, combined with a growing user base and expanding product ecosystem, positions it well to capitalize on the increasing demand for integrated online financial services in Australia.
However, the cyclical nature of tax-related revenue and the nascent stages of lending and wealth products mean that investors should watch closely for signs of sustainable profitability and user engagement across the broader platform.
Bottom Line?
As One Click Group pushes forward with platform expansion and user growth, the path to profitability remains a key watchpoint for investors.
Questions in the middle?
- How quickly can One Click Group convert its large user base into recurring revenue across lending and wealth products?
- What impact will the Mortgage Procurement Services acquisition have on the company’s lending revenue and margins?
- How will the company manage cash flow and capital needs as it scales toward profitability?
