How Is GWA Winning Plumbers and Boosting Dividends Amid Market Headwinds?

GWA reported modest revenue and earnings growth in FY25, driven by strong performance in Australia and the UK despite a tough New Zealand market. The company also initiated a $30 million on-market share buyback and increased its fully franked dividend.

  • FY25 revenue up 1.2% to $418.5 million
  • Normalised EBIT rises 2.8% to $76.3 million
  • Net debt reduced by 12% to $85 million
  • On-market share buyback program launched for $30 million
  • Final dividend increased to 8.0 cents per share, fully franked
An image related to GWA GROUP LIMITED.
Image source middle. ©

Solid Financial Performance in a Challenging Environment

GWA Group has reported a steady financial performance for the fiscal year ended 2025, navigating a complex economic landscape with disciplined operational execution. The company’s revenue edged up by 1.2% to $418.5 million, supported by volume growth in Australia and the United Kingdom, which offset a significant downturn in New Zealand’s market.

Normalised earnings before interest and tax (EBIT) increased by 2.8% to $76.3 million, reflecting both revenue growth and stringent cost management. This translated into a modest improvement in EBIT margin to 18.2%, underscoring GWA’s focus on profitable volume expansion rather than just top-line growth.

Capital Management and Shareholder Returns

Maintaining a robust balance sheet remains a priority for GWA. The company successfully reduced net debt by 12% to $85 million, its lowest level in seven years, while achieving a strong cash conversion ratio of 111%. This financial strength enabled the Board to declare a fully franked final dividend of 8.0 cents per share, bringing the total dividend for FY25 to 15.5 cents per share, a 3.3% increase from the previous year.

In a move to return excess capital to shareholders, GWA commenced an on-market share buyback program of up to $30 million starting in September 2025. Early progress has seen approximately 2.8 million shares repurchased, valued at around $7 million. The Board emphasized that the buyback complements ongoing investments in growth initiatives while preserving a strong capital position.

Strategic Initiatives Driving Growth and Innovation

GWA’s strategic focus remains firmly on customer engagement and profitable volume growth. The 'Win the Plumber' program continues to gain traction, with over 26,000 technical interactions and a 9% increase in plumber bundle and spares sales. The company has embedded plumbing specialists across Australia and New Zealand, expanding its reach to more than 28,000 plumbers.

Other strategic pillars include targeted growth in health and aged care sectors, residential volume home builders, and digital initiatives such as the Trade Hub platform, which enhances customer experience by providing real-time stock information. Despite subdued commercial new build activity, GWA secured major project wins, particularly in Victoria’s eastern seaboard.

Product innovation also featured prominently, with new launches including the expanded Liano II range, heated towel rails, and enhancements to the kitchen collection. GWA’s commitment to design excellence was recognized with two Australian Good Design Awards for its Urbane II universal accessories and Cube Cleanflush Urinal.

Outlook and Governance Updates

Looking ahead to FY26, GWA expects continued market volatility but remains confident in its strategic priorities. The company anticipates a flat commercial office build market in Australia, a slowing decline in residential detached completions, and a modest recovery in multi-residential projects. New Zealand’s construction sector is expected to lag broader economic recovery, while the UK market shows signs of stabilizing.

On the governance front, the Board has progressed its renewal process with the appointment of Nicola Page, an experienced non-executive director with a background in digital transformation, and the re-election of John Mulcahy to ensure continuity. Minor adjustments to executive remuneration were made to better align incentives with shareholder returns, increasing the weighting on total shareholder return metrics.

Bottom Line?

GWA’s steady FY25 results and strategic initiatives set the stage for cautious optimism amid ongoing market uncertainties.

Questions in the middle?

  • How will GWA navigate the ongoing challenges in New Zealand’s construction market?
  • What impact will the $30 million share buyback have on share price and investor sentiment?
  • Can the company’s strategic focus on plumbers and digital platforms sustain growth in FY26?